# Event Details - **Event Name**: Marketing Minds & Decisions – 1 Day Workshop | London City, ON - **Event Start and End Date**: Thu, 12 Mar, 2026 at 09:00 am – Thu, 20 Aug, 2026 at 05:00 pm (-04:00) - **Event Description**: Understand customer psychology & use behavioral triggers, persuasion techniques, emotional drivers to influence buying decisions ethically.About this EventGroup Discounts:Save 10% when registering 3 or more participantsSave 15% when registering 10 or more participantsDuration: 1 Full Day (9:00 AM – 5:00 PM)Delivery Mode: Classroom (In-Person)Language: EnglishCredits: 8 PDUs / Training HoursCertification: Course Completion CertificateRefreshments: Lunch, beverages, and light snacks includedCourse OverviewThis 1 Day training explores the psychology behind consumer decisions and teaches you how to ethically influence buyer behavior using cognitive biases, emotional triggers, persuasion principles, and behavioral segmentation. You will learn how customers think, what motivates their choices, and how to position your marketing messages for maximum impact. The course blends scientific frameworks, real consumer insights, behavior mapping, and practical techniques marketers and sales professionals can apply immediately to improve communication, conversions, and customer engagement.Learning ObjectivesBy the end of this course, you will be able to:Understand how customers think, feel, and make decisions.Use emotional triggers to create persuasive marketing messages.Apply cognitive biases ethically to influence buying behavior.Build accurate customer segments and personas.Map consumer behavior to improve marketing and sales strategies.Strengthen communication that drives engagement and conversions.Apply psychology-based techniques to real marketing campaigns.Target AudienceMarketersSales teamsBrand strategistsCopywritersBusiness ownersCustomer experience professionalsAnyone looking to understand and influence consumer behaviorWhy Choose This Course?This course integrates marketing psychology, behavioral science, and real-world marketing techniques into a powerful 1-day workshop. The trainer brings expertise in consumer behavior, persuasion psychology, and customer experience design, enabling a deep yet practical learning experience. You gain actionable insights, behavioral frameworks, and psychological triggers you can apply instantly to elevate your marketing impact.©2026 Catils. This content is protected by copyright law. Copy or Reproduction without permission is prohibited.Want to train your entire team?We offer customized in-house sessions tailored to your industry, customer type, and marketing challenges. The content can be adapted to match your branding, messaging goals, and product segments. This ensures your team learns psychology-driven techniques aligned with actual business needs, improving both alignment and marketing effectiveness.📧 Contact us today to schedule a customized in-house, face-to-face session: https://cdn-az.allevents.in/events8/banners/1fb13510-19dd-11f1-9a34-ede95e0b7113-rimg-w1200-h704-dc2f2f31-gmir.jpg https://cdn-az.allevents.in/events6/banners/1fef4f80-19dd-11f1-9a34-ede95e0b7113-rimg-w987-h740-dcbca890-gmir.jpg https://cdn-az.allevents.in/events10/banners/202ef090-19dd-11f1-9a34-ede95e0b7113-rimg-w1200-h678-dcffffff-gmir.jpg https://cdn-az.allevents.in/events9/banners/205d7aa0-19dd-11f1-9a34-ede95e0b7113-rimg-w1200-h524-dcffffff-gmir.jpg https://cdn-az.allevents.in/events7/banners/20894590-19dd-11f1-9e27-61f09d4cb8ea-rimg-w1200-h436-dcffffff-gmir.jpg AgendaModule 1: Foundations of Consumer PsychologyInfo: • Understand how customers perceive, process, and respond to information. • Explore key psychological factors shaping buying behavior. • Learn the science behind customer decision-making. • IcebreakerModule 2: Emotional Triggers in MarketingInfo: • Explore the emotions that influence purchase intent. • Learn how storytelling and brand tone drive emotional connection. • Identify triggers that increase conversions. • Case StudyModule 3: Cognitive Biases & Buying DecisionsInfo: • Understand common cognitive biases influencing customers. • Learn how biases shape product choices and brand loyalty. • Apply bias-driven messaging ethically. • SimulationModule 4: Persuasion Techniques & Influence PrinciplesInfo: • Explore persuasion models used in marketing and sales. • Understand scarcity, authority, reciprocity, and social proof. • Learn how to craft compelling marketing messages. • ActivityModule 5: Customer Segmentation & Buyer PersonasInfo: • Build accurate customer segments based on psychology, not demographics alone. • Identify patterns in behavior and motivations. • Map personas to tailor messaging effectively. • Case StudyModule 6: Behavior Mapping & Journey InsightsInfo: • Learn how customers move from awareness to decision. • Identify friction points and emotional drivers in the journey. • Create a behavior map that guides communication strategy. • Role PlayModule 7: Applying Marketing Psychology to Real CampaignsInfo: • Translate insights into marketing copy, visuals, and offers. • Evaluate existing campaigns using psychological principles. • Build a mini marketing strategy using learned techniques. • Activity - **Event URL**: https://allevents.in/london/marketing-minds-and-decisions-1-day-workshop-|-london-city-on/100001983517128125 - **Event Categories**: Workshops, Business - **Interested Audience**: - total_interested_count: 0 ## Ticket Details - **Ticket Price Range**: min: 605.73, max: 776.51, currency: CAD ## Event venue details - **city**: London - **state**: ON - **country**: Canada - **location**: Regus Wellington Street - **lat**: 42.98424929999999 - **long**: -81.2442465 - **full address**: Regus Wellington Street, 380 Wellington Street, London, Canada ## Event gallery - **Alt text**: Marketing Minds & Decisions – 1 Day Workshop | London City, ON - **Image URL**: https://cdn-az.allevents.in/events3/banners/6a15da1eb994fb57f5550ae17453bc4ee501b9fc57dffb8c05f974f13f56bd2d-rimg-w1200-h903-dc8da9c1-gmir.jpg?v=1772857309 ## FAQs - **Q**: When and where is Marketing Minds & Decisions – 1 Day Workshop | London City, ON being held? - **A:** Marketing Minds & Decisions – 1 Day Workshop | London City, ON takes place on Thu, 12 Mar, 2026 at 09:00 am to Thu, 20 Aug, 2026 at 05:00 pm at Regus Wellington Street, 380 Wellington Street, London, Canada. - **Q**: How much do tickets cost for Marketing Minds & Decisions – 1 Day Workshop | London City, ON? - **A:** Ticket prices for Marketing Minds & Decisions – 1 Day Workshop | London City, ON range from CAD 606 to CAD 777 depending on the ticket type. Here's a full breakdown of available ticket types:Ticket TypePriceAvailabilityGroup Registration FeeCAD 606 + CAD 22 feeAvailableEarly Bird FeeCAD 673 + CAD 24 feeAvailableStandard FeeCAD 777 + CAD 28 feeAvailable - **Q**: Who is organizing Marketing Minds & Decisions – 1 Day Workshop | London City, ON? - **A:** Marketing Minds & Decisions – 1 Day Workshop | London City, ON is organized by Catils_inc. - **Q**: Who is this event for? Is it right for me? - **A:** Marketing Minds & Decisions – 1 Day Workshop | London City, ON is ideal for learners, working professionals, and skill-builders looking to gain hands-on knowledge and practical expertise in a focused, interactive setting. Whether you're a first-time attendee or a longtime enthusiast in London, this event is thoughtfully curated to deliver a standout experience worth every moment. 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